On the occasion of the beginning of the peak tourist year, but also, for many, the beginning of summer vacations, Croatian tourist agency launched a promotional campaign called Find your "A little bit"The aim of the campaign is to bring travel and vacation enthusiasts closer to a lifestyle that involves a complete escape from the loud, hectic and stressful everyday life, and is carried out exclusively via social networks; namely TikTok, Facebook, Instagram and YouTube. , it writes Htz.
Thus, video clips were created that bring users closer to the feeling of enjoying the moment, slowing down the pace and discovering the beauty of life. In other words, the desire is to show a "little bit" of a way of life that everyone should experience and feel, at least occasionally.
"We are increasingly noticing an increased demand for local customs and a peaceful way of life, authentic experiences, and the trend of slow travel is becoming increasingly popular. Guests want to get to know and experience the culture of the destination they are staying in, connect with unspoiled places and quiet their own thoughts. That is why through this campaign we invite tourists to come, enjoy and truly indulge in a vacation. We believe that many in our country will find their own version of "A Little" and return home refreshed, rested and full of impressions, which is ultimately the meaning of a quality trip and a break from everyday routines," he said. Kristjan Staničić, inviting everyone to join the campaign via social media and share their #findyourpomalo moments.
The campaign covers all the most important source markets for Croatian tourism, and will be active until the end of August 2025. The main campaign video can be viewed at connectors, as well as on the official YouTube profile Croatian National Tourist Board.
Source: Htz
